The Global State of Customer Experience in 2016 - [Free eBook]

Research into the key trends, challenges and investments for the next 12 –18 months and expert advice from industry insiders. 


What you will learn in this ebook:

CX remains a primary point of reference for business strategy as companies seek to compete and win on the strength of customer experiences. And competing and winning customers must address a central reality about today’s empowered customer: expectations are increasing while their patience for poor experiences wanes.

  • Investments in Customer Experience (CX)
    Customer loyalty and retention, CRM, and the online customer experience are the top investment priorities for the next 12-18 months
  • Trends in CX   
    Customer loyalty and retention, online customer experience, and data and analytics are also the top trends for the same period as predicted by practitioners

  • Challenges in CX
    Demonstrating ROI, finding budget, and gaining board level buy-in are the top 3 challenges bringing these investments to fruition

  • Digital Transformation and CX
    Creating a customer-first culture, competing priorities, and employee engagement are the biggest challenges that customer experience leaders are facing in their role

  • Industry leaders in CX

What you also will find in this report

  • An exclusive foreword by Forrester CMO, Victor Milligan
  • Top tips to overcome the biggest challenges facing CX leaders today
  • Insights from industry experts from Facebook, boohoo, Orange, Time Out, Euroloan Group and more
  • Advice on how organisations can keep the customer at the heart of their digital transformation
  • A look at the leaders within customer experience and what you can learn from them

Download: The Global State of Customer Experience in 2016

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We are a customer centric pharmacy

“ With Effectlys approach to customer centricity and the voice of the customer, we work with both the customer, employees and the technology to achieve results.“
Fredrik Kullberg,
Chief Marketing Officer
Apotek Hjärtat

Doubled sales with customer insights

“In our efforts to become a value-driven company that listens to our customers and employees stories in real-time, Effectly and their customer centricity iniatives togeheter with the Experience HUB, have been a great success for us then we more than doubled our sales.”
Ulrika Gradén,
Graden Mattsson AB, Comviq Mission Center

Effectly is leading the charge towards customer centricity in the nordics, as recognized by:

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About Effectly

Effectly applies the latest in customer-experience research and technology to help mid to large-sized companies align their entire organization with their customers.

By combining advanced customer-experience software, built on top of award winning cloud platform, Success Advisors that help you set and reach your goals, and a Program Support team to take care of the day-to-day tasks - Effectly ensures your transformation into a customer-centric organization is a lasting one.

Effectly’s customer-experience products and services are the most comprehensive in the industry - including rapid voice-to-text transcription and analysis across every touchpoint, custom dashboards and reports that provide actionable insight into customers and employees, the ability to respond to customer feedback in real time, a review platform that boosts your organization’s average ratings and more.